Luxury Europe River Cruising
By Hank Schrader, USMA ’71, Europe Destination & Europe River Cruise Expert
This is an important look at luxury Europe river cruising. It is an update of a blog I first wrote in November of 2016. My central theme of this blog is the answer to the question “What is luxury in Europe River Cruising?
A couple of years ago, the Editor-in-Chief of Travel Age West Magazine, a publication for travel professionals, posed this question to his readers and asked for comments from the field. He basically challenged us to explain how we explain “luxury” river cruising to clients. He also asked if we have any amenities that we feel are mandatory to classify a river cruise line as “luxury”.
Before we begin, it is important to decide what luxury is. The American Heritage Dictionary defines luxury as: “1) Something that is not essential but is conductive to pleasure and comfort. 2) Something that is expensive or hard to obtain. 3) Sumptuous living or surroundings.”
But, as my lovely wife Anne points out, we all have different ideas of what luxury is.
I’m sure long time readers of this blog know Anne and I are up for this challenge, so here goes—let’s explore Europe Luxury River Cruising together!